Success Story

Spendgo Uses Customer Interviews to Boost Enterprise Sales

How a QSR loyalty platform turned authentic customer stories into credible case studies—delivered in 48 hours.

Book A Meeting
Featured Client
Spendgo Logo
“Proofmap was a game-changer for us. It would've taken months to build a testimonial engine from scratch. Proofmap delivered exactly what we needed, right out of the box.”
Neal DubiskyVP of Sales, Spendgo
The Customer

About Spendgo

Spendgo offers a customer loyalty and engagement platform for restaurants and retailers—helping businesses create unified experiences across in-store, online, and mobile touchpoints.

QSR Focus

Specialized for quick-service restaurants and enterprise franchises with unique loyalty needs.

Multi-Channel

Unified loyalty programs across POS, mobile apps, and online ordering systems.

Enterprise Clients

Captain D's, bb.q Chicken, Cold Stone Creamery, and growing.

The Challenge

Best-of-Breed Solution, But No Case Studies to Prove It

Spendgo had the logos and the results—but relied entirely on sales reps to convey their value against bundled legacy solutions.

Sales-Led Ceiling

Thriving on referrals, but hitting growth limits without marketing-ready proof points.

Education Gap

Constantly explaining why specialized loyalty beats all-in-one—without third-party validation.

No Content Library

Zero case studies, testimonials, or customer stories to deploy at critical deal moments.

The Solution

A Dedicated Success Story Partner

Proofmap embedded with Spendgo's team to capture, produce, and distribute authentic customer stories—fast.

Deep Context Gathering

Thorough onboarding on value props, differentiators, and common objections before any customer conversation.

Strategic Story Angles

Each interview planned with a unique angle—overcoming bad vendor experiences, valuing support, ease of use.

AI-Accelerated Production

Customized AI workflows per client—not generic tools—for rapid, high-quality content delivery.

The Outcomes

Case Studies in 48 Hours

Impactful content for brands like Captain D's—delivered days after kickoff.

Captain D's Testimonial

Enterprise case study video delivered in under a week.

48hContent Turnaround
5+Customer Stories Captured
∞Repurposable Assets
Bonus: Partner Marketing

Strategic Co-Marketing With Toast

One interview, two partners, unlimited value—Spendgo leveraged shared customer success with their POS partner Toast.

Spendgo Version
Toast Version
Your Turn

Ready to Build Your Success Story Library?

Stop relying on sales claims. Start deploying authentic customer proof at every deal moment.

Start Your Success Story