ProofmapOlive
Customer proof featuring · Olive research reports

Your customer’s story, on the record, in your report section.

Proofmap conducts and verifies the customer proof featured in Olive research reports, and maintains those reports in partnership with Olive. You’ve seen what a feature looks like — this page covers what it involves, and the call sets it in motion.

The plain terms

Featuring is a paid Proofmap service — you’re engaging Proofmap to conduct and verify the story, and it never affects scores, position, or inclusion in any report. Olive has secured a discounted rate for vendors in its reports, to get more of the category participating and put more first-hand proof in front of buyers. See what it costs ↓

Schedule a featuring call

Not a discovery call — thirty minutes on whichever track fits, existing story or new production, plus pricing either way.

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What your section looks like

An on-record customer story, embedded in your report section.

This is the conducted feature as it renders inside a published Olive report — your customer on video, their words as a pull quote, and the provenance of both.

HooliRFP8.7/10Vendor section · Olive report
On-Record Customer Story · Conducted by Proofmapproofmap
We stopped arguing about which answer was right. The library is the answer — and we submit in a third of the time.
Sarah Okafor · Director of Proposal Operations, Meridian Health Systems — interviewed on the record, February 2026
Why this story fits this reportThis report scores vendors for mid-market teams responding to high-volume RFPs. Meridian runs 40+ responses a quarter with a three-person team — the buyer profile this report’s requirements were selected for.
Interviewed by ProofmapStakeholder approvedConducted February 2026

Your feature carries your customer, your story, and your video — produced by Proofmap, approved by your customer, live in your section of the report.

Schedule a featuring callTalk through which customer fits your report.
How it works

Five steps from this call to your report section.

  1. 1

    The featuring call

    One call, two tracks. An existing story: bring it with any supporting material that rounds out the narrative, and we cover how it embeds in your section. A new one: we walk how production works, then scope the customer and the angle. Pricing either way.

  2. 2

    You bring the customer, we coordinate

    You make the introduction. Proofmap handles scheduling, preparation, and consent from there — your customer deals with us, not with a production checklist.

  3. 3

    The on-record interview

    A Proofmap-conducted video interview — your customer’s experience, in their own words, on the record.

  4. 4

    Production and approval

    Proofmap produces the story — video, pull quote, provenance — and your customer approves the final cut before anything is published.

  5. 5

    Live in your report section

    Your feature ships into your section of the report. Completing a feature includes an off-cycle report update, so your submission and your story go live together — no waiting for the next refresh cycle.

45 minof your customer’s time — one interview
2–3 daysof production, business days
10 minfor their approval — once, in one pass
3 daysto completed assets, barring approval

Approval is the one variable — it’s your customer’s calendar and their review. Everything else moves fast because the usual gaps aren’t there: consent is handled in the interview, and approval happens the same week they spoke, while the context is still warm.

Conducted by Proofmap · pricing

The story is yours — at partner pricing.

A conducted feature is third-party proof: Proofmap runs the interview, your customer goes on the record, and they approve their words once. Everything it produces is handed to you — the report placement is where the story debuts, not where it ends.

Standard case study bundle

What Proofmap charges anyone

$3,000

For your use

  • Video testimonial, up to 2 minutes
  • Case study webpage — HTML, professionally designed to your spec
  • One-pager (PDF)
  • Quotes approved for future use

Olive has secured this pricing for you as part of our joint effort to recognize vendors that genuinely meet buyer expectations.

Bringing a customer story you already have? Raise it on the call — that path is scoped separately, and we’ll tell you what it involves.

Schedule a featuring callThirty minutes. Bring a story, or start one.
Why a third party

Independent reports, and proof that stays proof.

A customer story only counts as proof if someone independent stood behind it. That is the role Proofmap plays here: we conduct and verify the story, the report names us as the party that did, and featuring never affects scores, position, or inclusion — those are earned from your scored submission data, and nothing about a feature changes them.

Proofmap is a customer-proof firm. We capture stakeholder proof on the record — intentional interviews, on video, approved by the people who said it — and put it to work across go-to-market. Conducting and verifying the proof featured in Olive’s reports is the same discipline, applied where buyers in your category are already reading.

That is also where the research points. The Princeton-led GEO study tested nine content strategies across roughly 10,000 queries and measured how often a source got cited by generative engines:

~41%lift from adding quotations — the largest single-tactic gain measured
~30%from adding statistics
~28%from citing authoritative sources

An attributed customer quotation, carried on an independent report page, is the shape of content engines reward — and it is exactly what a feature puts there. Source: GEO: Generative Engine Optimization, Aggarwal et al., KDD 2024. Lifts are per tactic and were strongest for pages not already ranking well.

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